level of financial reliability
on the market
The mobile banking app improved under pressure of time in collaboration with the Bank’s team and ranked among the top 5 by Markswebb
The goal was to improve the iOS and Android mobile apps and bring them to the market leaders level. The project delivery time: half year. Markswebb agency was involved in the project in an advisory capacity and the app improvement solutions were implemented according to the Mobile Banking Rank requirements and criteria.
The project challenging nature was due to the fact that the approved business plan for developing banking functions was regularly supplemented with new tasks as result of the audit and consulting by Markswebb.
The UIT team developed the banking functions for iOS and Android apps: payments, transfers, bonus and partner programs, currency exchange, revenue and expenses analytics, Apple Pay and Google Pay. For example, the functions of transfer from card to card, between accounts and the currency exchange are implemented in a nontrivial way: through drag-and-drop elements. The app offers a unique feature of recharging your card via Apple Pay.
Since the results of the Markswebb audit sometimes changed the vision of the app functions, changes had to be made to the already implemented solutions. The tasks were to be prioritized and solved urgently, which resulted in acceleration of all processes and an increase in the team. New specialists were selected clearly for the project technology stack, and team leads ensured their quick immersion in the context thanks to the well-established project work standards.
The updated basic functions UI/UX and the introduced new features allowed the application to take the 7th place in the Markswebb iOS mobile banking apps rating and the 4th place among the Android mobile banking apps.