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Cases / Hamleys — SEO audit for eCommerce company Hamleys carried out

SEO audit for eCommerce company Hamleys carried out

Backend Retail PHP Symfony IT product audit SEO audit

Goal

To increase the traffic and optimize the conversion of the existing website.

Obstacle

The challenge is to understand the background reasons for traffic and conversion drop to see the whole picture. The most effective way to solve the task was to carry out an eCommerce website audit.

Solution

We performed a complex eCommerce store SEO audit before suggesting any improvements for the strategy of online sales on the website. Based on the result, we created a SEO audit report for eCommerce website which included improvement suggestions and the benefits which the company might potentially gain from following our suggestions.

Client’s review

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✕

Shahid Mohamed

IT Director, Hamleys

The software is soon to launch for its users and the business expects to see its positive impact shortly. The project was managed well throughout, with the team [Umbrella IT] communicating effectively, adhering to best practice, and…

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